In 2025, the surge in corporate Bitcoin adoption accelerates. Recently, three publicly traded companies—ANAP, Remixpoint, and DDC Enterprise Limited—have significantly increased their crypto holdings.
These actions highlight a growing trend among traditional firms to embrace Bitcoin as a reserve asset. In light of current macroeconomic uncertainties, an increasing number of businesses appear to be opting for Bitcoin to bolster their reserves.
ANAP Aims for 1,000 BTC Milestone
Once again, fashion and e-commerce company ANAP Inc. has made headlines by rapidly expanding its corporate Bitcoin holdings. The Tokyo-listed firm (TSE: 3189.T) acquired an impressive 50.56 BTC over a two-day period.
This latest acquisition brings ANAP’s total Bitcoin reserves to 153.46 BTC, with aspirations to reach 1,000 BTC by August 2025.
Renowned for its trendy offerings targeting younger consumers, ANAP surprised many earlier this year by announcing its strategic pivot toward digital assets, particularly Bitcoin. What began as a cautious accumulation has transformed into a vigorous push to enhance its crypto portfolio, indicating a fast-paced commitment to securing Bitcoin amid potentially stable price points.
“ANAP is clearly indicating to the market that it views Bitcoin as not just an alternative store of value but as a fundamental component of its long-term financial strategy,” remarked Hiroshi Matsuda, a financial analyst at Nomura Securities. “It’s a bold move.”
Remixpoint Surpasses 900 BTC Mark
Simultaneously, Remixpoint, a publicly traded company in Japan focused on energy and technology, has taken even more ambitious steps in the cryptocurrency space by acquiring an additional 50.06 BTC. The average purchase cost for these coins was approximately 15.8575 million yen (around $107,000) each, culminating in a total expenditure of about 793.9 million yen (approximately $5.3 million). Remixpoint’s Bitcoin holdings now total 925.71 BTC.
The value of Remixpoint’s Bitcoin treasury is about 14.572 billion yen at current market rates, positioning the company among the leading Bitcoin holders in Asia. This significant acquisition underscores Remixpoint’s commitment to becoming a key player in “blockchain 2.0” powered by Bitcoin and beyond.
Miki Tanaka, an industry observer, commented, “Remixpoint isn’t just testing the cryptocurrency waters; they are diving in headfirst. Their rapid acquisition rate suggests a strong belief in Bitcoin’s viability as a long-term treasury asset.”
As part of its modern business model, Remixpoint is navigating financial reforms and digital transformation initiatives, driven by aggressive acquisition tactics despite facing challenges in attracting a younger, tech-oriented investor base.
DDC Enterprise Adds 38 BTC Amid Rising Yields
In the United States, DDC Enterprise Limited (NYSE: DDC) is also bolstering its Bitcoin holdings. The company, which supports Bitcoin Cash, announced it has acquired 38 BTC in recent weeks, increasing its total to 138 BTC. DDC noted a 22% increase in yield on its Bitcoin assets, indicating prices are on an upward trajectory.
The average cost per Bitcoin for DDC’s holdings now stands at approximately USD 78,582. Although its accumulation strategy has been more subdued compared to other market players, DDC’s focus on yield and cautious growth reflects a long-term, measured approach.
Elena Park, a crypto strategist at Argo Advisory, remarked, “DDC seems to be adopting a more calculated approach, carefully balancing risk with exposure. Their substantial holdings now reflect growing confidence in Bitcoin’s role in corporate finance in the near future.”
Corporate Bitcoin Adoption Gains Momentum
The trend toward corporate Bitcoin adoption is gaining traction in both Japan and the U.S., evidenced by the following developments:
1. ANAP is acquiring Bitcoin almost daily.
2. Remixpoint has built a treasury that rivals those of central banks.
3. DDC is strategically enhancing its treasury yield while increasing its Bitcoin holdings.
As Bitcoin recovers from its lows in 2022-2023 and institutional support for it grows, more publicly traded companies may follow in the footsteps of pioneers like MicroStrategy and Tesla. Holding a portion of corporate treasuries in Bitcoin is increasingly being recognized as a viable strategy. While these movements may not yet constitute a tidal wave, they are indeed reshaping the financial landscape.
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